Palermo, Italy
For my Art Direction class, I developed a branding concept for Palermo, Italy, highlighting its rich cultural heritage, vibrant markets, and coastal charm. The design focused on blending traditional Sicilian motifs with a modern visual identity to capture both the city’s history and its lively, contemporary atmosphere
New Branding Logo
Brand Colors
Palermo Iconography
Palermo Merchandise
Brochure Design
Stationary